"Ludo.ai launches text-to-video tool to empower game development innovation"

2023-12-20

Ludo.ai has been integrating artificial intelligence into game development tools for three years. Now, it is leveraging generative AI to create a text-to-video generation tool for game developers. Tom Pigott, CEO of Ludo.ai, announced the release of the beta version of their video generator tool. This tool allows game developers to quickly and seamlessly create gameplay videos in a matter of seconds, ushering in a new era. "At Ludo, we understand the increasing costs of game development, especially for independent developers. With our video generator, we simplify the thought process and creative process, enabling developers to visually describe their ideas and provide a realistic showcase of their game dynamics," said Pigott. Pigott mentioned that his team has been working on AI game tools for some time and is not surprised by the rise of generative AI as a disruptive technology in the past year. "I think in the past few years, we have been trying to educate and inform people about the transformative and impactful nature of these tools. But much of the work has already been done by Open AI, ChatGPT, and other image generators," Pigott said. The video generator is envisioned as a dynamic tool that inspires creators to vividly imagine their game concepts. It allows users to easily generate video content from simple text prompts, providing valuable insights into game scenes, narratives, and dynamics in a matter of minutes. This accelerated visualization minimizes the loss of development time by speeding up experimentation and prototyping. Currently, it generates three-second videos for developers. Pigott stated that the video generator not only enhances productivity but also sparks creativity and simplifies the process of transforming game concepts into reality. As a game-changing tool, it offers a new level of efficiency for game developers worldwide, he added. The company tackles various early-stage production challenges, such as prototyping and using AI for creativity. Ludo.ai now has a suite of tools for ideation, image generation, and video generation. The latest tool generates video images of gameplay for games that have not yet been created. It allows people to see and experience what a game looks and plays like at a more advanced stage, which should make it easier for executives to approve a game project, Pigott said. "It allows for great flexibility and speed," Pigott said. "I believe 2024 will definitely be a year where AI-generated videos are ubiquitous." The tool generates videos ranging from five to ten seconds. The company uses various source models and can use more restricted models based on their focus on game development. "We don't aim to help everyone," Pigott said. Pigott mentioned that the team, consisting of several AI experts, has never seen such rapid acceleration in technology over the past few years. However, he does not believe that AI will eliminate jobs. He believes that game developers will become curators and editors of game assets. "It frees them from all the repetitive work and variations and democratizes it for small game companies at a very low cost," Pigott said. He believes that this year's industry layoffs are not due to AI but rather because games did not meet expectations after release. An additional feature in testing allows developers to use their pre-created video assets and process them through the video generator to experiment with new features and elements. This AI-generated content analysis-driven innovation process expands the range of developers' dynamic analysis, adaptation, and implementation. As for competition, Pigott said he is not worried. "We offer a set of tools focused on game developers," Pigott said. "Our goal is to become the preferred platform for AI tools for small and medium-sized studios." "We are optimistic about 2024, and I think this video tool will be very exciting," Pigott said. Despite the significant opportunity, Pigott mentioned that the company has been slow in seeking other sources of funding and is currently generating its own revenue. The company now has over 30,000 users and has not raised any external capital. The platform was free until a few months ago, and now the company is monetizing it. "Our goal remains the same as when we first spoke, to be a comprehensive AI platform for game developers," Pigott said. Pigott believes that the next step for AI will be 3D asset generation. This may start with user-generated content (UGC) and gradually move up to a professional level. However, he pointed out that this will be challenging because physics is very complex.